How it works
Keep it short
1–2 words and under about 10 letters fit on packaging, thumbnails and search results.
Pair with the plain term
Shoppers search for “water bottle”, not your brand. Put the name first, then what it is.
Check before you commit
Search the name on Amazon, TikTok Shop and Google, and look up trademarks in your market.
Frequently asked questions
How long should a product name be?
1–2 words, ideally 4–10 letters. Short names are easier to remember, type and fit on a label.
Should the name describe the product?
A little hint helps, but a fully generic name is hard to stand out with and to trademark. Add the plain product type in the listing title.
Are these names free to use?
They are ideas only. Search marketplaces and trademark databases before you use one.