Amazon trending searches: what shoppers search for this week
See Amazon search trends for this week: the searches growing fastest and the most searched terms by category. Pick a category, then sort by growth or volume over 7 or 30 days.
Updated weekly. No input needed. Nothing is stored.
People on Amazon search for plain product names with a detail, such as “heated jacket women” or “lick mat for dogs”. This page ranks Amazon search trends by growth against the previous 7 or 30 days, or by search volume index, across six categories. Terms that keep growing week after week point to rising demand. Figures shown are sample data.
How Amazon search trends are measured here
Amazon trends move with seasons, social media and price drops. This list compares each search term with itself over time, so a small but rising search stands out next to the big ones.
Search volume index
index = term volume ÷ top term volume × 100Volume is shown as an index, not a count of searches. The most searched term in the window scores 100 and every other term is scaled to it.
Growth
growth % = (this period ÷ previous period − 1) × 100A term is trending when shoppers searched it more this period than in the period before. A term with +50% was searched one and a half times as often.
Window
7 days vs the 7 before · 30 days vs the 30 beforeThe 7-day window catches new spikes. The 30-day window is steadier and better for planning stock. The sparkline shows daily volume across both periods.
How sellers use it
growing 3+ weeks → check products, prices, reviewsOne spike can be noise. Look for terms that keep growing, then open the products that rank for the term and check prices, reviews and how many sellers compete.
Frequently asked questions
What are people searching for on Amazon?
Mostly plain product names with a detail or two, such as size, material or who it is for, like “weighted vest 20lb” or “cat water fountain”. This page groups trending searches on Amazon into six categories and ranks them by growth or by search volume index, so you can see what shoppers look for this week. Figures in this preview are sample data.
What are the most searched keywords on Amazon?
The most searched keywords on Amazon are usually broad product names, and they shift with the season. Sort this list by “Most searched” to rank terms by search volume index, where 100 is the top term. Switch to 30 days for a steadier view, and pick a category to see its top Amazon searches. Figures in this preview are sample data.
What does “trending” mean on this page?
A trending search is one that shoppers searched more than in the previous period. With the 7-day window we compare the last 7 days with the 7 days before. With 30 days, we compare the last 30 with the 30 before. Growth % = (this period ÷ previous period − 1) × 100. Check the volume index too, because small terms can grow fast.
How do sellers use Amazon search trends?
Sellers use them to spot demand early and to time stock and ads. Look for terms that grow for several weeks in a row, not a single spike. Then check the products that rank for the term: prices, reviews and how many sellers compete. Seasonal trends Amazon shoppers follow, such as heated or cooling gear, come back each year, so plan stock ahead.
Where does the data on this page come from?
In this preview, every term and number is sample data that shows how the tool works. No brand names are used. The live list updates weekly and shows Amazon search statistics as a volume index and a growth rate, not exact search counts. Every figure is marked as an estimate. The full list, history and alerts are in Deviantly Track.
Related free tools
Method: growth compares search volume in the selected window with the window before it; the volume index scales every term to the top term (100). All terms and figures on this page are sample data for illustration and contain no brand names. Estimates are labelled.