How it works
Add the basics
Product type, brand and the attributes buyers filter by: size, material, color, count and use.
Pick a length
Short titles read well on mobile. Longer titles hold more search words. Each result shows its character count.
Check the rules
TikTok Shop asks for accurate, concise names with key information and no promotions, seller names, URLs or special symbols.
Frequently asked questions
What is the TikTok Shop product title limit?
Titles need at least 25 characters. Integration guides list the maximum at 200 to 255 characters, so this tool keeps every title at 200 or less. Seller Center shows the exact limit for your listing.
What should a TikTok Shop title include?
Brand, product type and the key attributes a buyer checks first, such as size, material, color or pack count.
What is not allowed in titles?
Promotions, seller usernames, URLs, special characters or symbols, and TikTok logos or branding you are not allowed to use.
Related free tools
Sources: Tabcut: TikTok Shop Seller University, listing products · GoDataFeed: TikTok title under 25 characters · Tradebyte TikTok channel sheet (title 25–255, description 10,000 characters)